Main Responsibilities:
- Plan and develop monthly or campaign-based online content aligned with brand and marketing objectives.
- Generate content topics based on marketing goals or business objectives.
- Structure content to match each platform format (e.g. Website, Facebook, TikTok, Instagram, YouTube, etc.) and target audience.
- Collaborate closely with graphic, video production, and marketing teams to ensure cohesive content direction.
- Create content in various formats—articles, visuals, scripts, and videos—based on brand guidelines.
- Write articles, voice-over scripts, video scripts, or storyboards that are clear, engaging, and informative.
- Co-select and direct the mood and tone of visuals and video to match the content’s intention.
- Source high-quality stock images from platforms like Shutterstock or coordinate with production teams for original shoots.
- Produce and ensure the quality of all content meets brand standards.
- Proofread and review all content for factual accuracy, grammatical correctness, consistency in visual tone and voice.
- Revise or rewrite content as needed.
- Develop internal writing guidelines or storytelling frameworks for team-wide use.
- Continuously analyze content performance metrics (e.g. Reach, Engagement, CTR, Watch Time, etc.) for improvement.
- Propose new formats or directions to enhance content effectiveness.
- Prepare and present monthly performance reports to evaluate outcomes and guide next steps.
Daily Responsibilities:
- Join short daily briefs with the team to align on current tasks and daily content planning.
- Brainstorm and pitch content ideas based on weekly themes or active campaigns.
- Conduct in-depth research for article writing or video script development to ensure accuracy and relevance.
- Write clear and concise copy for online platforms such as websites, Facebook, TikTok, IG, YouTube, and others.
- Review and give feedback on design and video drafts from the graphics or editing team.
- Coordinate with related departments (e.g. video, design, marketing) to ensure smooth workflow.
- Select and prepare images from stock sources like Shutterstock or develop moodboards for team use.
- Upload or schedule content for publishing using relevant tools or content management platforms.
- Analyze content performance (e.g. views, engagement, shares) and identify insights to improve future content.
- Summarize task progress and report feedback or concerns to team leads.
- Remain flexible to take on other tasks as assigned
Required Skills and Experience:
- 1–2 years of experience in content creation (especially writing informative and inspiring digital content).
- Strong understanding of storytelling, content structuring, and engagement techniques for digital media.
- Proficient in essential tools such as Photoshop, Illustrator, Lightroom, Premiere Pro, Final Cut, CapCut, After Effects, Google Drive, Canva, and task management platforms.
- Experience using digital marketing tools (e.g. social media management tools like Meta Business Suite).
- Excellent writing skills—concise, clear, attention-grabbing, and platform-appropriate.
- Basic understanding of SEO principles and ability to read insights from Meta/Facebook or YouTube Studio.
Qualifications:
- Bachelor’s degree or higher in Communication Arts, Mass Communication, Journalism, Marketing, or a related field.
- Highly creative, passionate about storytelling, and up-to-date with online trends.
- Strong communication and teamwork skills.
- Able to work under tight deadlines and eager to continuously learn.
- Analytical thinking and the ability to interpret data to optimize content.
- Excellent cross-platform communication skills with the ability to tailor content to suit each channel.
- Ability to work under pressure and manage multiple tasks effectively.
- Responsible, detail-oriented, and capable of handling complex content requirements.
- Strong problem-solving and decision-making abilities.
Benefits and Welfare:
- Competitive salary
- Work equipment provided (iMac or MacBook)
- Social security
- Group health insurance and dental coverage
- Provident fund
- Free meals every Monday and free lunch on working days
- Complimentary coffee, beverages, and snacks on working days
- Monthly team-building and personal development activities
- Education support and scholarships
- Annual leave and public holidays
- Company outings (domestic and international)
- Birthday gifts and annual company party
- Exclusive Apple product discounts
- Annual salary review
- Working hours: Monday to Friday, 9:00 AM – 6:00 PM
- Convenient location at Park Silom, Silom Road — directly connected to BTS Sala Daeng and MRT Silom stations
Number 24 x Shutterstock “ONE TEAM” We are one team collectively focused on creating an unrivaled experience for our Customers and Contributors. Our principles represent the mindset of the employee who will thrive at Number 24 x Shutterstock. If you are passionate about what you do, and want to become part of a cutting-edge technology company building industry-leading products, please apply.
